This pet formula wanted a refreshed look, and to promote the brand with a campaign anchored around a short film and refreshed photos – shot on location in Colorado.
WORK
Black Gold—Fall & Winter Campaign
Creative | Strategy | Performance
OVERVIEW
CLIENT
Black Gold Pet Food
YEAR
2022
DELIVERABLES
Brand Messaging
Brand Refresh
Amazon Store Graphics
Videography
Reporting
17,000,000
impressions
95,000
clicks to custom websites
100,000
video views
CREDITS
Racheal Burnett, Jeremy Parsons, Jason Muir, Alex Sanchez, Chelsea Graham
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