July 21, 2021
Story 61: Amy Myers, CMO at NFM, on Data, Concierge Service, and Storytelling 🎙 🛒
Hear from Amy Myers, CMO at NFM, as she walks us through her story and unpacks tons of wisdom, including:
– The power of data in marketing, but only when held with humanity
– The importance of strong relationships in a career arc
– How creating content through the lens of the end-user is difficult, but critical
– Pivoting a massive business in a pandemic
– How they’re making a big store, small through high-touch, concierge service
You can buy loads of amazing stuff at NFM. And you can follow Amy on LinkedIn here.